Pengaruh Arus Kas Operasi Dan Laba Kotor Terhadap Harga Saham Pada Pt. Unilever Indonesia, Tbk Tahun 2008 – 2015

Abstract

The aim of this research was to find out the influence of cash flow operation,  gross profit and company’s sizeon expected return of company’s stock at public consumer goods companies that were listed in the Indonesia Stock Exchange.This was an empirical study. This research obtained the data by documentation. The technique of sampling was purposive sampling method. The data analysis technique of this research was the Multiple Linier Regression Analysis. The sample of this research was 31 consumer goods companies which were listed in the Indonesia Stock Exchange during 2008-2015 period.The result of this research showed that cash flow operation, gross profit and company’s size did not influence the expected return of company’s stock simultaneously. Individually, the cash flow operation influenced the expected return of company’s stock while the gross profit and company’s size did not influence the expected return of company’s stock.